Episode 135

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Published on:

13th Jul 2018

135: Why Would Anyone Listen to Me?

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Connect with Jen and Alex

Jen Edds on LinkedIn

brassybroad.com

Alexandra Rufatto-Perry on LinkedIn

The Things

- Feeling OK w/saying “I don’t know what my message is.”

- Getting started. Not so much I don’t know what to say, it’s more “I don’t know how to start.”

- Your perspective is unique-we like to hear different takes on things

- We like hearing the same things with different wrapping paper.

- How do you figure out what your unique perspective is?

- Listen to what other people say about you

- Friends and colleagues seek your advice on what topics?

- Meeting people where they are

- Own being what you are. There’s power in saying “This is what I’m known for…”

- Not everyone will love your stuff. You are not for everyone.

- Figure out who you are for and tailor your message for that person

The Actions

Determine your unique perspective
Pay attention to what the world tells you that you do well
Accept that not everyone is going to love you and tailor your message to those that do

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About the Podcast

The Brassy Broadcast with Jen Edds

The Brassy Broadcast is an exploration of ways we create, engage, and communicate more effectively using the technology, social media, and platforms available to us.

The Brassy Broadcast is an exploration of ways we create, engage, and communicate more effectively using the technology, social media, and platforms available to us.

We're living through a revolution in how content is created. AI tools can now help with every aspect of content creation - from ideation to research, copywriting, editing, creating graphics, and beyond. These tools can save you hours of work and help you produce more polished content than ever before, but there's a darkside to these magic tools.

The more we use them, the higher the risk we run of losing the very thing that makes our content ours - our unique perspective, our authentic voice, our human experience, and our heartbreak. AI can suck the heart and soul right out of our work.

I’m on a mission to find that sweet spot where technology enhances rather than replaces our humanity, where we can save time on the mechanical aspects of content creation so we can invest more energy in the parts that truly require our creativity, experience, expertise, and perspective.

We are navigating this new world together, along with our guests.

I’ll be interviewing business owners and content creators to learn how they are getting the most out of AI without sucking the soul out of their work. We'll learn about the pitfalls and perks of AI use in our business and creative endeavors.

About your host

Jen Edds